How to get your business website on Google page 1 | top 7 tips – By Trevor Martin of Prepostseo.com – One of the targets of entrepreneurs, businessmen, and anyone who wants fame on the Internet, is to achieve a top position in search engines.
That is why in this article we are going to talk about some simple ways to appear on Google’s top positions.
Here are 7 tips to get your website on Google’s first page:
- Improve technical performance
- Master long-tail keywords
- Write a quality content
- Use Meta tags
- Internal linking
- Receive backlinks
- Advertise and measure the results regularly
It is necessary to note that to get to the top position on Google, it is essential to take into account many details and, simultaneously, understand that there are both organic and paid ways to do it.
By performing organic strategies and good SEO practices, you can ensure great results without paying much.
SEO optimizes sites and blogs to influence search engines, including Google; it is also a source to show that your web pages are the most relevant to the public.
We are going to give you some practical guidance so that you can prepare your sites and articles according to the main directions that Google has to consider web pages in its results.
1. Improve technical performance
The term technical performance refers to those elements that provide a better user experience and that Google considers when positioning.
These elements are the following:
Your website must be fast when loading on any device.
Nobody likes to wait for the website to open and Google does not like this happening either.
Most internet users use their mobile to search for something, which is why your site must be responsive on any device, especially on mobiles.
Responsive means that your website loads and shows all your content, regardless of the device or screen size the user uses, and at the same time with consistent and functional layouts and formats.
Your site must load using https because Google considers it as a secure website.
Security is an important issue for Google, whether you are processing payments or requesting personal information.
URLs are the addresses of your web pages, which are also counted for search engine positioning.
Your URL must be friendly and readable like the following link:
2. Master long-tail keywords
If you are using SEMrush or Ubbersuggest, you might have already known about keywords with attractive search volumes.
However, it is not enough for long-tail keywords as they are composed of two or more words and they tend to have less competition.
For example, “furniture” is a keyword with a very high search volume and almost impossible to win in positions.
On the other hand, “best furniture in town” is a much more specific keyword and you can produce more specialized content to get more organic traffic.
3. Write a quality content
One of the best tips we can give you is that if you want to reach the top in Google, create high-quality content that helps your audience solve their problems.
To perform this task, you must prepare articles and multimedia materials that meet the needs of your customers.
At the same time, you must take into account the best SEO practices.
Check grammar and spellings errors by Grammarly
To create high-quality content, it is necessary to remove spelling and grammar mistakes, as they leave a bad impression on your consumers.
You can check and correct your grammar mistakes by well-known Grammarly, which gives you the following facilities:
- Grammatical errors
- Incorrect punctuations
- Spelling mistakes
- Misused words
Check plagiarism of your content using a plagiarism checker
Plagiarism damages our qualification in the long term and it makes us worse professionals.
That is why it is important to remove plagiarism or in other words duplication form your content to make it high-quality and a source to become a source to reach the top in Google.
It is recommended to check this duplication by a free online plagiarism checker and remove it by using paraphrasing techniques.
The best way to understand user intent is to study the results that appear on the first page when searching.
In this way, you will see what information your competitors are providing to the public so that you can produce better and more high-quality content than theirs, which fully answers the question they may have.
4. Use Meta tags
For Google to find you among thousands and even millions of pages, you have to send it a kind of signal in the form of a Meta tag.
That is how the search engines will not only find you but also understand the value you provide.
Google algorithms interpret these Mata tags by the HTML code that composes them.
If you want to know how to appear on Google’s 1st page, you must pay special attention to them.
It is also important that the Meta description fits into that category.
5. Internal linking
Internal linking of your web pages provides user navigation and indicates other relevant blogs and materials on your website.
This is one of the most important tactics of SEO as Google uses robots to index pages and understand what makes them valuable.
Through internal linking, you can make links networks that direct users through your site which strengthens your website’s authority.
This internal linking is very important for your blogs and on sitemaps as well.
The sitemaps are those guides that give search engines the necessary information to facilitate indexing.
6. Receive backlinks
Backlinks are the links that direct a reader to another site that has relevant information.
They are necessary to tell the search engines that a site is relevant to a specific topic, as other websites are pointing to it.
As a result, many link building strategies have been identified to get these backlinks and have a positive impact on the web.
One of the strategies is guest posting with those companies that are not your direct competition but they are in the same field or industry.
7. Advertise and measure the results regularly
Advertising on pages that have a large volume of users that fit the description of your perfect client or Buyer Persona is a superb way to attract traffic to your website.
Keep in mind that one of the ways to appear on Google is by getting authority and traffic.
If you manage to produce a lot of clicks to your site, the search engines will take this as a sign that you answer a question clearly or that your website has useful content about some search intention.
In the end, measure the results to check how good your strategies are working.
Use Google Analytics to measure the traffic your content is attracting so you do not stop improving.
With these tips on how to get your business website on Google’s 1st page, you already have enough information to optimize your site and enjoy all the advantages that this involves.
It is normal that at the beginning not everything goes completely well, but do not faint.
Working on SEO requires patience, consistency, and strategic thinking.